
Amazon and Roku team up to reshape connected TV advertising

PayPal Launches Storefront Ads to Revolutionize On-Page Shopping
PayPal has introduced a new advertising format called Storefront Ads, designed to let users shop directly from ads.

WhatsApp to Introduce In-Platform Ads for the First Time Ever
WhatsApp has announced a major shift in its business model with the upcoming rollout of advertising features on the app.

Snapchat’s Newest Updates: A Makeover For Their In-Platform Analytics
Snapchat has recently announced a series of updates and new tools aimed at boosting creator engagement and enhancing performance insights across the platform.

Google Zero and Its Impact on the Irish Market

Latest IAB Europe Report Echoes Ireland's Strong Digital Growth, Driven by Video and Social Media

Meta Plans to Launch Fully Automated Ad Campaigns by 2026

LinkedIn Adds More Video Ad Options, Including ‘First Impression Ads’

Acast’s AI-powered podcast planning tool helps advertisers find hidden gems

TikTok unveils new AI powered tools at World Summit 2025

YouTube is Reshaping TV Viewing

Snapchat Under the Ghost Offers New Ways for Brands to Connect with Fans

Google I/O and Marketing Live: AI Updates That Will Impact Advertisers

Meta Shares Usage Trends

Sustainable Media is Effective Media

TikTok Launches Live DM Feature for Creators and Businesses

Digital Advertising Spend in Ireland Grew by 11% in 2024

Pinterest Boosts Q1 Revenue with AI-Powered Ad Tools and Gen Z Focus

Spotify Posts Record Profits and Growth
