ChatGPT Atlas: The Browser That Turns the Internet into a Conversation
OpenAI’s ChatGPT Atlas marks a new era of web browsing where users interact through conversation rather than clicks.
JCDecaux Launches Dublin’s First Digi96 Screen
Instagram Introduces New PG-13 Protections for Teen Users
Instagram has announced new protections for teen users as part of Meta’s broader response to growing public and regulatory scrutiny over how its platforms impact young people, particularly around mental health and exposure to harmful content.
The Cookie Crumbles As Google Dumps Privacy Sandbox
With the downfall of the Sandbox, clients and brands can continue to use existing tracking and tagging in place for targeting and conversion attribution across the web.
Digital News and the Next Generation: From Global Debate to Irish Opportunity
While social media is where younger audiences often encounter news, they still turn to established news sources to verify information.
Sky Media To Manage Warner Bros Discovery Ad Sales In Ireland And UK From Jan 2026
New agreement brings together two major players in the broadcast and streaming markets.
The Guardian Brings The Filter To The U.S. In Affiliate Commerce Push
The Guardian’s “The Filter” is a product recommendation and affiliate commerce platform that essentially gives product recommendations and shopping guides.
OpenAI And Walmart Agree To Deal To Let Shoppers Buy Products Through ChatGPT
Walmart and OpenAI have announced a partnership that will shake up the Retail Media landscape.
Meta Expands Advantage+ AI Ad Targeting Features
Meta Expands Advantage+ AI Ad Targeting Features
The Rise of Video in Podcasts
The podcast industry is undergoing a significant transformation as video becomes an increasingly dominant format.
YouTube Is Now Bigger On TVs Than Phones
YouTube is now bigger on TVs than phones
Meta Begins Testing Ads on Threads
Meta began testing ads on Threads in Jan 2025, marking a shift toward monetization. What does this mean for advertisers?
Retail Media On The Rise
Latest Developments in AI with the release of DeepSeek
IAB Ireland Highlights Benefits of Gold Standard Certification in New Awareness Campaign
Trust and Transparency - IAB Ireland Highlights Benefits of Gold Standard Certification in New Awareness Campaign
Core wins 5 Digital Media Awards
Core Wins at Digital Awards in Madrid and Social Media Awards in Dublin.
Two award ceremonies returned to in-person events this week, with Core teams winning at both the Irish based Social Media Awards (Sockies) and the European IAB MIXX Awards.
Zenith and Mediaworks Consolidate to Create a New Media Team at Core.
The move, which brings together a broad range of media specialities and a wealth of in-depth knowledge, creates one of the largest and most experienced media teams in the country.
Core collaborates with HSE on Latest Ad campaign – ‘You Never Know.’
HSE launches new campaign urging people to keep up public health behaviours that protect people at risk from COVID-19 and other viruses.
